Positive evaluations is the decisive purchase factor for 77% of consumers

the number of virtual buyers in Brazil increased from 80 million by 2022 to 87.8 million by 2023, according to data from the Brazilian Association of Electronic Commerce (ABCOMM). This growth has been accompanied by an increase in the number of online stores. With this expansion, the market is now dealing with a variety of consumer profiles, which makes the relationship between customer and brand more complex, especially in the digital environment.
Source: https: // www. ecommercebrasil.com.br/noticias/avaliacoes-positive-e-o-fator-decisive-de-para-77-dos-consumers

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