Brazilian consumers value sustainability more than the global average

Brazilian consumers attribute greater importance to sustainability in their purchase decisions compared to the global average. According to research conducted by Manhattan Associates, while 13% of consumers globally consider sustainability as a priority when choosing a brand to buy, in Brazil this number rises to 25%.

Source: https: // www.ecommercebrasil.com.br/noticias/consuminadores-brasileiros-valoriza-more-a-sustainability-do-que----global

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